Manifesto
“LOBO is influenced by my grandfather, who was a woodworker, a wonderful storyteller and a lone wolf who always blazed his own trail. Ever tough and persistent like wood, he chose to work. Artistry was the mark of his craft that yielded everlasting objects.
This is my inspiration.
To last.”
B. P.
LOBO APPAREL’s purpose is to create quality garments and accessories, durable and with a timeless aesthetic. We attempt to resist to trends so that our creations don’t evaporate over time and remain with us, as fragments of our History.
We want people to wear and cherish them, because, by doing so, we’re contributing toward a better planet, saving its resources to the fullest and preserving the environment in which we live.
A large part of our products and raw materials derive from production leftovers.
TO LAST.
Meet the Founder
I’m Bruno Pereira, founder and creative director of LOBO, and my mission is simple: to create footwear and accessories that combine timeless craftsmanship, sustainable practices, and enduring design. Every stitch, every cut, every material tells a story — a story of skill, passion, and a commitment to making things that matter.
Media
We took part in the Intercidades Program at “Conta Lá” Chanel
